healthinsurance.org — web tools

Since Chuck Smith-Dewey created the Health Insurance Resource Center in 1994, the site has been an off-the-charts success ... not only as a trusted consumer resource for hundreds of thousands of Americans seeking information about affordable health insurance, but as a proving ground for Web tools and strategies introduced by pounce.

Today, the site is seated near the very top of search engine rankings, boosted by aggressive search engine optimization and social media strategies that include blogs, RSS feeds and bookmarking and site ranking widgets. The heightened visibility drives a steady stream revenue through a blend of pay-per-click advertising and lead generation.
healthinsurance.org